‘Stache Scale Analysis: Gillette’s Fusion ProGlide Challenge

On May 18, 2010, by Dr. Abraham Jonas Froman

While many consumer product manufacturers have coming knocking on the doors at AMI’s St. Louis administrative campus in recent years — searching for a gateway to the Mustached American community and its vast consumer spending habits — the good people at Procter & Gamble have ignored our demographic.

This has surprised us, of course, as P&G — phallic Cincinnati headquarters and all — is the maker of the Gillette line of shaving products. And one would think P&G would want access to people of Mustached American heritage in order to offer them implements to prune the hair around our lower nose accoutrements.

The relationship between P&G and AMI, however, changed a few weeks ago, when Gillette came to AMI and asked us to examine its new Fusion ProGlide razor.

So, as part of AMI’s mission to serve the broader Mustached American community, we offer this ‘Stache Scale Analysis by AMI Chairman Dr. Aaron Perlut:

  • J. Mo

    Turn that vibrating razor around and make it disappear internally.

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